
Over at the World’s Fair…
Anyway, this meme asks that you come up with your own scientific eponym. What’s that exactly? Well, first read this excellent primer by Samuel Arbesman, which basically provides a step by step description of how to do this effectively. Then have a go at your own blog. If all goes well, I’d like to create a page at the Science Creative Quarterly, that collects (and links to) the good ones.
The credit for this scientific eponym goes completely to Jason Robertshaw at Cephalopodcast, the formalization is mine.
Gorton’s Measure states that the time for someone to ask “Can you eat?” when discussing a marine species is directly proportional to the rareness, strangeness, and repulsiveness of the species.

where theta=time for someone to ask “Can you eat?”
t=total people in room
alpha=species’ rareness
sigma=species’ strangeness
delta=species’ repulsiveness
This is related to Gorton’s Constant (Gamma) that states that the question “How well does it go with lemon and butter?” will occur at a very high percentage approaching infinity despite relative changes in audience size (n).
