What is James Hrynyshyn talking about?
…consumers are forever demanding more power, in the form of torque and acceleration, from their cars. Just as important, however, is the lack of incentives for the automobile to invest in efficiency. Electric and even hybrid technologies are decades old, but we’re still waiting for a mass-production electric car from Detroit. Gasoline has been too cheap to worry about and largely still is. It’s axiomatic that if fuel costs were to rise significantly, we would start to see a major push for improved efficiency. The close correlation between the rollercoaster of demand for the Toyota Prius and the price of gasoline last summer is a case in point.
The Energy Grid blog is closing down in a few days, so get over there now and express your opinions while you have a chance!
It is sponsored by Shell Oil, by the way. So maybe you’ll comment on that as well.