You’ve probably already heard about Target corporation’s sponsorship of an ad backing Republican Tom Emmer in his bid to keep Minnesota in the Dark Ages. The corporation known locally as The Mother Ship spent $150,000 to produce this ad:
What you need to know if you are not a Minnesotan is this: All that Minnesotans hold dear about their state has been ruined or threatened by the last two terms of Tim Pawlenty, who has kept taxes very low on wealthy citizens and cut programs that are very much needed. The citizens have voted in a strong Democratic majority to override the governor. Rich people have formed “Please Tax Us” organizations and started running ads to increase taxes on the upper end. Meanwhile, our system of education, health care, public services, conservation, all of it are crumbling.
Target is a corporation that in a former life spent money on these things. A certain percentage of the money you spent at Target went to education. If you got a Target Credit card, instead of you taking air mileage or some other benefit, a certain percentage of what you spent on that card went to a school of your choice.
And now, we’ve got Target funding MN Forward who in turn support Emmer.
The GLBT community has gone especially balistic because of Emmer’s opposition to same sex marriage, though this really is a broader issue. In an effort to assuage its own fairly large GLBT workforce, the Target CEO has issued a letter that includes this paragraph:
As you know, Target has a history of supporting organizations and candidates, on both sides of the aisle, who seek to advance policies aligned with our business objectives, such as job creation and economic growth. MN Forward is focused specifically on those issues and is committed to supporting candidates from any party who will work to improve the state’s job climate. However, it is also important to note that we rarely endorse all advocated positions of the organizations or candidates we support, and we do not have a political or social agenda.
Let me restate that last bit:
…. and we do not have a political or social agenda.
And, the way you don’t have a political or social agenda is to a) support a specific political candidate that has political positions that support, politically, your business agenda because he is, after all, part of b) the party that explicitly exists (most of the time) for the purpose of supporting the needs of large corporations … in the political arena … and which c) is otherwise engaged in a one-track intensified cultural war against people who are gay?
No, I don’t think so. I think you screwed the pooch on this one, Target. And the pooch is not happy.
Anyway, here are some bloggy resources for you to learn more about his issue: