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On The Menu

Category: FoodPsychologyResearch
Posted on: December 30, 2006 12:17 AM, by Sandra Kiume

Another food psychology cartoon (see previous) from the Cornell University Food and Brand Lab illustrating their research on unintentional overeating.

descriptive labelling cartoon

The next time you look at a menu with tempura-battered Alaskan halibut cheeks nestled with citrus slices avec pomme des frites, remember that somewhere else it's just fish and chips. In the supermarket as well, long-winded "gourmet" product names on products may disguise the fact they're little different from more plainly labelled items.

More tips from FABL.

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