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Category: Art • Psychology
Posted on: July 12, 2007 4:41 PM, by Sandra Kiume
A sort of Stroop effect for road signs. First the usual warning for deer crossing, which people often ignore:
Here's the version that gets drivers' attention:
There are no rhinoceroses in North Vancouver, at least I don't think so, but you never know. The Pacific Northwest Tree Octopus is found in the area.
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Comments
This "stroop effect" could be measured: monitor the speed of driving according to congruent and incongruent pannels...
Posted by: onclepsycho | July 13, 2007 12:56 PM
Good idea. It could even pay for itself by setting it up as photo radar and issuing speeding tickets.
Posted by: Sandra | July 13, 2007 5:22 PM