I unashamedly stole that title from Warren—it was just too good to pass up.
If I was an opponent of framing before, I’m afraid my views have now hardened far more: one Framer thinks Al Gore, winner of the Nobel, is a flop. What does a person have to do to convince the framing crowd that they’re communicating science? That they’re opening up the public discussion? That they’re making people think? We already know that writing a best-selling book doesn’t do it, and now we learn that winning the acknowledgment of the world community with a Nobel prize isn’t significant, either. “Framing” seems to alienate atheists and evolutionary biologists, and now it’s dissing the environmentalist movement.
I mean, come on. The guy just won a Nobel Peace Prize, and your response — from the perspective of someone who claims to be an expert in communication — is that Gore just might be hindering the discussion that the global community just lauded him for advancing.
“Framing” has gone beyond annoying to insane. I wash my hands of it.