David Colquhoun reviews Unscientific America, and pans it on an interesting point:
I think Mooney and Kirshenbaum have it all wrong. They favour corporate communications, which are written by people outside science and which easily become mere PR machines for individuals and institutions. Such blogs are rarely popular and at their worst they threaten the honesty of science. More and more individual scientists have found that they can write their own blog. It costs next to nothing and you can say what you think. A few clicks and the world can read what you have to say. Forget corporate communications. Just do it yourself. It's fun. And think of the money you'd save for doing science if the PR people were just fired.
I don't know if it's quite 'corporate speak' they want, but they do seem to want to put gatekeepers in place, and filter the voice of science to remove any rough edges.









Comments
Posted by: Glen Davidson | September 9, 2009 5:20 PM
I could be wrong, but from what I gather M&K do want scientists to speak out unfiltered, but framed. And they're right not to want to rely upon blogs, as limited in appeal as they are.
The idea that there are going to be a bunch of Carl Sagans coming out of the science field is what's wrong, along with the idea that even a number of Carl Sagans would substantially change American science literacy (his main audience were the converted, so it seems to me).
Glen D
http://tinyurl.com/mxaa3p
Posted by: RobertDW | September 9, 2009 5:34 PM
Carl Sagan was undeniably involved in "converting" tens of thousands, at least. Especially impressionable teenagers who became fascinated with space and science (like I was at the time).
OTH, those people would probably still have been "converted" anyway. Speaking from experience again, it was almost certainly inevitable that I personally would have become fascinated with science and space. In fact, I started reading Sagan's books because of that embryonic fascination.
Posted by: Bob L | September 9, 2009 5:36 PM
The corporate PR model really plays right into the Creationist's game; that Evolution is some kind of secularist religion complete with message minders. 10,000 blogs of scientists saying what ever they want pretty much refutes that.
Posted by: MadScientist | September 9, 2009 5:42 PM
"... and filter the voice of science to remove any rough edges."
Huh. I didn't know science had any smooth edges. Taking off the rough edges would reduce science to a putrid puddle of crap. It's bad enough that many journal articles waffle and rehash basic stuff published before; what can "taking off the rough edges" do other than bloat things further and add nothing useful or even interesting? Furthermore, how can science function if beholden to goddamned superstitious sensitivities? I'm kept away from politicians because I don't waste time and get straight to the point when asked a question - so there are intermediaries who won't say things like "that's a load of crap and here's why" and I really don't know why people play such silly games. I also don't play things up to seem more important than they are or try to hide problems - so I guess when I discuss things it doesn't sound as wonderful as what the guy in a $20,000 suit is saying, but in that case I'd say the sensible thing to do is get rid of the suits, not hire a spindoctor. We need a campaign for higher unemployment among spindoctors, not a campaign to turn scientists into bullshit artists.
Posted by: Mariana | September 9, 2009 5:43 PM
I wouldn't have a problem with them if they were just proposing their idea of a solution. What makes them remarkably stupid is that they want to dictate it as the *only* solution, and whine about people who don't behave the way they think is right, especially because they have nothing, zero evidence to back up their claims one way or the other.
Posted by: Shaun Fletcher | September 9, 2009 5:45 PM
What a fantastic article..
Blogs and the like are in fact a great potential tool, and yes, much more than blogs are needed, and much more than blogs will come.. PZ will write many successful books in his lifetime (even if he doesnt know it yet), and look at Richard for crying out loud!
I once had a conversation (more like an argument, he was a passionate guy) with my boss at the time, a very prominent UK auditory scientist who was telling me, convincingly and thoroughly, how utterly wrongheaded the then loud public chatter about hearing therapy development and its impact on the 'deaf community' was. My response in the end was 'Dont tell ME, I work here and get it, tell everyone else. Get out there and get on the radio, write a letter to the times, whatever, and give them the nearly irrefutable argument you just gave me!'
Its the ones who know what they are talking about and are going to go out there, say their damned piece themselves and the devil with framers and PR gurus who will make a difference. It is always them who have made a difference and always will be them who will.
Posted by: Sigmund | September 9, 2009 5:56 PM
It didn't go down well here either.
http://sneerreview.blogspot.com/2009/08/downfall-of-scientific-america.html
Posted by: MK | September 9, 2009 5:57 PM
What is it with the PR people taking on scientists?
Posted by: Nerd of Redhead, OM
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September 9, 2009 5:58 PM
Ahh, I don't feel their pain.Posted by: Brian | September 9, 2009 6:03 PM
Wow, PZ: You and Phil Plait are making a very similar point at about the same time for very different reasons. Such a strange convergence....
Posted by: MizBean | September 9, 2009 6:04 PM
I'd like to refer M&K to Charlie Pierce's Three Great Premises of Idiot America:
1. Any theory is valid if it sells books, soaks up ratings, or otherwise moves units.
2. Anything can be true if someone says it loudly enough.
3. Fact is that which enough people believe. Truth is determined by how fervently they believe it.
And also to Thomas de Zengotita's Mediated “Blob.”
Do they really want to throw authentic science and authentic scientists into that maelstrom? Are they proposing that America will magically be won over if PZ and Phil and Jerry yell loud enough? Oh, wait, no, their voices should be silenced in favor of those who know how to do PR. But that just leaves Truth and Integrity and Reality to the mercy of Blobmeisters and PT Barnums. Do they truly think that a little more Tyson on Nova will outlast, outshout and outshine professional manipulators such as Tom Cruise and Jenny McCarthy?
Posted by: Comrade PhysioProf | September 9, 2009 6:09 PM
It's worth pointing out that Colquhoun is a bit of a crank when it comes to organizational structure. For example, he believes that all university administrators are nefarious and useless. I guess you could call him an academic anarchist. He sees everything through the lens of "little guy battling evil faceless large organization".
He is, however, an outstanding physiologist.
Posted by: SEF | September 9, 2009 6:12 PM
Yes, fire them all off on the B-ark.
Posted by: Brownian, Most Vicious & Petty of Pharyngulites
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September 9, 2009 6:16 PM
There's no need to. You see, Tom Cruise and Jenny McCarthy are loud and mean (see Cruise vs. Brooke Shields RE: postpartum depression treatment and Jenny McCarthy vs. anybody who hasn't endured the terrible, terrible, terrible, terrible, terrible, terrible, terrible, terrible anguish of raising a
no longer Crystalautistic child), therefore they hold absolutely no truck with the general populace whatsoever. Nobody likes loud or argumentative people (PZ's not loud; but he's argumentative enough to make up for the lack of volume), and nobody listens to them. M&K have effectively argued the woo-Meisters out of existence. Neat-o!Posted by: Brg | September 9, 2009 6:20 PM
Off topic, but since is current news: a plane was hijacked in Mexico today. The hijackers seem to be religious looneys. According to a Mexican newspaper (http://www.eluniversal.com.mx/notas/625427.html), the hijacker was walking the aisle of the plane with a Bible on a hand, and babbling about an earthquake that will occur this month in Mexico City.
Brg
Posted by: Brownian, Most Vicious & Petty of Pharyngulites
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September 9, 2009 6:31 PM
Google says the situation was resolved without bloodshed, I'm happy to say. It's probably premature to call religio-terrorism at this point, but wouldn't it be sort of delicious if the FAA's response to this is to limit all carry-on bibles to no more than 100 pages?
Posted by: Brg | September 9, 2009 6:33 PM
Still off topic: yep, the hijacker is a Bolivian pastor who on the magical date of 09-09-09 received a religious revelation that he should talk to Mexico's president and warn him of an impeding earthquake.
Posted by: nigelTheBold, Minister of Spankings
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September 9, 2009 6:43 PM
@MadScientist, #4,
It's not just science that has rough edges. Life has rough edges. And pointy bits. And dirty stuff.
I think people want their life to be easy and safe, not rough and dangerous as life really is. I think what M&K are getting at is that science should be open and inviting to everyone, rather than just open and inviting to those who know how to apply the scientific method.
The problem is, science is vicious. People just can't throw out an idea without cringing in anticipation of strong attack. Every new concept, new explanation is subjected the the harshest possible criticisms and review. Only those ideas strong enough to sustain actual intelligent, antagonistic attention survive.
And that ain't pretty. It's sometimes like a polite shark attack.
The biggest flaw to M&K's approach is that, by its very nature, science does not coddle inferior ideas or intellect. Most people aren't ready for that.
Posted by: crispyfinger | September 9, 2009 6:49 PM
Any form of symbolism will do for these fanatics won't it. Apparently the date, 09/09/09 was symbolic due to the fact that it is the best's number (666) from revelations upside down.
Posted by: MikeM | September 9, 2009 6:55 PM
I apologize for the O/T, but NASA released new Hubble images today.
Wow.
A few examples here.
Posted by: CatBallou
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September 9, 2009 7:03 PM
"B-ark." Hee hee! Now if I could just find that telephone sanitizer..I'm sure it was around here somewhere...
Posted by: 'Tis Himself, OM
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September 9, 2009 7:12 PM
Don't be dissing M&K. If they're good enough the Kwok they're good enough for the Kwok.
Posted by: Joffan | September 9, 2009 7:38 PM
Damn, I forgot to have nine seconds silence at 09:09:09 09/09/09. Although possibly I wasn't saying anything at the time anyway. And I wouldn't have any special reason for doing it, except to celebrate the propensity of humans to look for patterns.
Posted by: Margaret | September 9, 2009 7:39 PM
MadScientist - love it.
Posted by: AlanWCan | September 9, 2009 7:44 PM
I can't parse that at all. Is it unfiltered or is it framed? Because framed == filtered no?Posted by: kamaka | September 9, 2009 7:47 PM
NASA released new Hubble images today.
Wow.
The Cone Nebula looks like god!
Posted by: octopod | September 9, 2009 7:55 PM
#14, what does "no longer Crystal" mean?
Posted by: 'Tis Himself, OM
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September 9, 2009 8:08 PM
hubblesite.org has hundreds of Hubble pictures. This one, NGC 3314, a pair of colliding galaxies, is my present wallpaper.
Posted by: John Morales | September 9, 2009 8:19 PM
Octopod, Crystal Child.
Posted by: John Morales | September 9, 2009 8:20 PM
Oops, left the URL out. Just Google it, you'll see.
Posted by: kamaka | September 9, 2009 8:21 PM
'Tis,
Very cool pic.
I can't wrap my head around "colliding galaxies", trying to imagine such a thing causes short-circuits.
Posted by: Nerd of Redhead, OM
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September 9, 2009 8:24 PM
Blast that Hubble Telescope. Too many pretty and spectacular pictures. Makes it hard to choose one. *grumble* ;)
Posted by: Kevin (nyc) | September 9, 2009 8:42 PM
poll alert
http://www.msnbc.msn.com/id/10103521/
Should the motto "In God We Trust" be removed from U.S. currency? * 16626992 responses
Tes. It's a violation of the principle of separation of church and state.
11%
No. The motto has historical and patriotic significance and does nothing to establish a state religion.
89%
Posted by: Geoffrey | September 9, 2009 8:45 PM
Is that damned survey still up? 16 million votes. I think it's been borked already.
Posted by: chrisD | September 9, 2009 8:45 PM
You'd like this then, kamaka!
Posted by: Nerd of Redhead, OM
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September 9, 2009 8:57 PM
Kevin (nyc), PZ has declared that poll thoroughly trashed and no longer of interest. Don't mention it again.
Posted by: John Morales | September 9, 2009 8:59 PM
Sheesh. Poll's been around forever (in internet terms).
Posted by: chrisD | September 9, 2009 9:00 PM
Oh, and follow the link to the Canis Major Dwarf for even more galactic 'collision' goodness!
I find the descriptions of what is going on in these photographs often almost as exhilarating as the pictures themselves. That we are able to know with certainty many of the immense interactions of things several thousand orders of magnitude larger than us leaves me with a numinous-esque feeling. It's as close to a religious experience as I've ever known. Being based upon reality makes it even better.
Posted by: 'Tis Himself, OM
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September 9, 2009 9:03 PM
In a mere two billion years our galaxy with collide with M31, the Andromeda Galaxy. Yet nobody is taking the necessary action to prevent or ameliorate this impending catastrophe.
Posted by: Pygmy Loris | September 9, 2009 9:26 PM
Tis Himself,
Perhaps we should launch a pre-emptive strike against those reckless Andromedans. We should send our fiercest people to fight back against the galactic horde.
I think Dick Cheney would be the perfect person to lead the Milky Way into battle. In fact, I think he's scary enough that we can send him out on his own.
It won't actually help anything, but then I won't have to see the ridiculous crap that comes out of his mouth anymore :)
Posted by: llewelly | September 9, 2009 9:59 PM
octopod | September 9, 2009 7:55 PM:
Before Jenny McCarthy used her autistic child to push anti-vax lunacy, she clamed he was a "Crystal Child" (See also the SkepDic definition).
Posted by: PZ Myers
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September 9, 2009 10:00 PM
I get between 10 and 20 emails a day telling me about that poll. It's dead, Jim. Let it rest in peace.
Posted by: strange gods before me | September 9, 2009 10:12 PM
Oh neat. At the bottom of the article John Morales linked is a much smaller poll that could be thoroughly Pharyngulated in a few hours.
http://urbanlegends.about.com/od/religion/a/nbc_poll_god.htm
Are you in favor of keeping the words 'under God' and 'In God We Trust' in the Pledge of Allegiance and on U.S. coins?
Yes. (1876) 84%
No. (321) 14%
Not sure. (19) 0%
Total Votes: 2216
Posted by: stogoe | September 9, 2009 10:36 PM
It's worse than that, he's dead, Jim, dead, Jim, dead, Jim; it's worse than that, he's dead, Jim, dead, Jim, dead.Posted by: tmaxPA | September 9, 2009 10:44 PM
I noticed a couple of weeks ago that an author who posts as Darksyde on DailyKos posted a rather favorable review of Unscientific American. It struck me as a bit odd, aside from the obvious reasons, because Darksyde also does a regular series on evolution, and yet didn't even mention the chapter on PZ in his review. The really weird part was, though, that the review disappeared without a trace within hours. I'm guessing he didn't like the feedback he was getting.
Posted by: John Morales | September 9, 2009 10:57 PM
tmaxPA, I think I read it when you linked to it at the time.
I've just loaded it, it's not been removed.
Note it's dated Sun Jul 12, 2009.
Posted by: kamaka | September 9, 2009 11:19 PM
ChrisD @ 35
Tidal gravitation works both ways, y'know. Thanks for giving me something new to worry about.
Posted by: Azkyroth | September 9, 2009 11:20 PM
And start with the ineffective ones. Like Mooney and Kirshenbaum.
Posted by: tmaxPA | September 9, 2009 11:30 PM
Thanks John. I first saw it last week, but that explains why I couldn't find it when I searched for it. At least now I can stop wondering where it went.
Posted by: LuisR | September 9, 2009 11:38 PM
"Wake me up when a creationist says something intelligent."
Why exactly do you want to beat Rip van Winkle in a sleeping contest?
Posted by: LuisR | September 9, 2009 11:44 PM
Wrong thread. I apologize.
Posted by: David Colquhoun | September 10, 2009 2:03 AM
Comrade PhysioProf
Hey there at the back Pay attention please
You say that
I have never said anything remotely like that, neither do I believe it. Good administrators, of whom I have known many. are essential to oil the wheels of the academic machine.
It's true that I'm less than delighted by the seemingly unstoppable expansion of HR departments, and I did rather prefer them when they restricted themselves to helping sort out the payroll. Now that they often seem to regard themselves as my manager, not my helper, it seems to me that they have become too big for their boots. They should restrict themselves to things they know about, and that doesn't include science. Neither do I like it when they tell me what "tone of voice" to use (having just discovered your blog, I'd imagine you wouldn't be happy with that either). The only time that I got mildly incandescent was when I discovered that HR were imposing on postdocs, real neurobollocks in the form of Brain Gym and NLP. They are so ill-informed about science that they really seemed to believe that this would help the careers of postdocs, and you can't get much more out of touch than that. It isn't "nefarious", though, but more a matter of not knowing your own limitations.
Posted by: SC, OM | September 10, 2009 2:20 AM
I'll have to look at it again tomorrow. The centering makes me read it as poetry.
***
Hey!
Hey!
*stomps off thread in a huff* :)
Posted by: David Colquhoun | September 10, 2009 5:49 AM
@ SC,OM
hmm I see. The text is centred in IE but left justified in Firefox (and in Dreamweaver). I wish they'd make them both interpret html in the same way. Fixed it now anyway.
You could also look at the original in the BMJ, at http://bit.ly/1cRk2T
And why the huff? The review was in a UK journal, but M&K consider only the US problems so seems fair to mention that.
Posted by: John Morales | September 10, 2009 6:15 AM
David @54, I hope you noted SC's emoticon.
There's been discussion here in the past regarding the tendency of foreign commenters to stereotype Americans, and I suspect her comment is a humorous reference to this.
Posted by: Sigmund | September 10, 2009 7:03 AM
David @54,
Mooney has had the issue of US science pointed out to him on numerous occasions. Indeed the big break between his former incarnation and the new pod-Mooney was marked by an attack on Richard Dawkins outspoken messages. The idea that this sort of talk is fine outside the US doesn't seem to register with him and given the number of occasions he's heard complaints from us non-Americans I can only assume that he's purposefully being deaf on the issue.
Being accomodationist in terms of science and fundamentalist-lite religion may be a practical and pragmatic approach in the US but it would be disastrous in Europe.
Posted by: R. Schauer | September 10, 2009 8:35 AM
Brownian @#16
I like it!
Religio-terrorism: -noun The unlawful use of force or violence by a person or an organized group against people or property with the intention of intimidating or coercing societies or governments, for religious reasons.
Posted by: defective robot | September 10, 2009 10:31 AM
creationist @ #123:
Your arguments have been parsed by others already, but since your questions were directed at my original post I figured I'd go ahead and answer myself as well.
Our personal definitions of faith are, I think, actually more than just semantics, and I think should be examined. I define faith as accepting that which reason does not inform. In other words, faith is blind, which is why I didn't myself use the overwrought phrase "blind faith."
Thus, I do not have faith that the earth will keep spinning, I have an understanding of why it will. My understanding is grounded in reason and knowledge, not in a blind adherence to someone else's word. Which is not to say that we don't all at some time accept on trust the statements or observations of others, but, as is the case with evolution, those statements and observations have been so carefully disseminated and tested by so many people over so long a period of time that acceptance of them as fact is reasonable and logical. That there are "holes" in the theory is irrelevant, and the constant creationist refrain of "it's only a theory" only serves to illustrate an ignorance of the real definition of the word "theory."
And no, I can't explain abiogenesis, because 1) I myself am not a scientist, and 2) because all of the scientists here have themselves admitted that they can't explain it (even Dawkins has stated on many occasions that he can't). But your question brings up a point, namely that science itself needs to be clearly defined. It's a common and ridiculous argument that science can't be trusted because it's conclusions are constantly changing. But that is the point of science! Science is a process, not a conclusion, and when new information is learned the conclusions are adjusted to fit the new data. Science, therefore, cannot be static, or it wouldn't be science (it'd be religion).
Science looks for answers, but it's unreasonable to set a time frame for finding them, so the fact that nobody can yet define abiogeneisis is not a failure of science. But the impatience that drives people to essentially invent an answer in the absence of data is, to me, an intellectual failure.
In short, "God did it" is a lazy answer.
Posted by: defective robot | September 10, 2009 10:35 AM
Woah...how did that happen? I responded in one post and it ended up here? Ignore what I say in #58. Go to the "five creationist arguments" post and read it there instead. It'll make more sense.
Posted by: SC, OM | September 10, 2009 10:54 AM
Thanks!
Not a genuine huff, as John Morales has noted. What you say is completely true,* and I agree that it was fair (important, for that matter) to mention it. I also knew that was what you meant by "American through and through." It just had a ring at first of "representative of American books" or "expressive of American culture." We have enough to be ashamed of without having this tripe seen as emblematic!
:):):):):):):):)
*By the way, I came across a misplaced copy (apparently intentionally shelved there for some reason) while looking in the US Colonial History section of the bookstore. Had a little time, and read almost the entire thing in one standing right there in the store. That's how insubstantial it is.
Posted by: defective robot | September 10, 2009 12:20 PM
creationist @ #123:
Your arguments have been parsed by others already, but since your questions were directed at my original post I figured I'd go ahead and answer myself as well.
Our personal definitions of faith are, I think, actually more than just semantics, and I think should be examined. I define faith as accepting that which reason does not inform. In other words, faith is blind, which is why I didn't myself use the overwrought phrase "blind faith."
Thus, I do not have faith that the earth will keep spinning, I have an understanding of why it will. My understanding is grounded in reason and knowledge, not in a blind adherence to someone else's word. Which is not to say that we don't all at some time accept on trust the statements or observations of others, but, as is the case with evolution, those statements and observations have been so carefully disseminated and tested by so many people over so long a period of time that acceptance of them as fact is reasonable and logical. That there are "holes" in the theory is irrelevant, and the constant creationist refrain of "it's only a theory" only serves to illustrate an ignorance of the real definition of the word "theory."
And no, I can't explain abiogenesis, because 1) I myself am not a scientist, and 2) because all of the scientists here have themselves admitted that they can't explain it (even Dawkins has stated on many occasions that he can't). But your question brings up a point, namely that science itself needs to be clearly defined. It's a common and ridiculous argument that science can't be trusted because it's conclusions are constantly changing. But that is the point of science! Science is a process, not a conclusion, and when new information is learned the conclusions are adjusted to fit the new data. Science, therefore, cannot be static, or it wouldn't be science (it'd be religion).
Science looks for answers, but it's unreasonable to set a time frame for finding them, so the fact that nobody can yet define abiogeneisis is not a failure of science. But the impatience that drives people to essentially invent an answer in the absence of data is, to me, an intellectual failure.
In short, "God did it" is a lazy answer.
Posted by: David Colquhoun | September 11, 2009 4:57 AM
SC, OM
Sorry if I misunderstood your huff. I see now that I could have phrased it better. When I said "American through and through" all I meant was that the book talked about science communication and understanding only in the coxtext of the situation in the USA. I certainly didn't mean that M&K was "representative of American books". Perish the thought.
I have always been struck by the extent to which my friends in the USA, mostly in universities, think very much like people in similar jobs everywhere. But having just spent 30 minutes composing an answer to a US conservative who commented on my blog (that's a first) I realise once again the rather frightening extent of polarisation in US opinio. US responses to HallOfRecord, at http://www.dcscience.net/?p=2165&cpage=1#comment-4152 would be interesting to see.
Posted by: Hypatia's Daughter | September 11, 2009 1:39 PM
David Colquhoun. I read your review and you have highlighted the elephant in the living room.
The public perception and information about science has always been somewhat idiosyncratic - good about some things, bad about others - but generally indifferent. Scientists are like plumbers to most people. Great that they are there with their expertise when we need them but, otherwise ignored. Honestly, that is really not a bad state of affairs.
The problem in the US (& Islamic nations) in the last 20 years is NOT scientific illiteracy. (Horrors! Did I just say that!) Is an active, politically vociferous minority that is actively promoting non-science. This is where M&K got it so wrong.
This terrible state of affairs is not the failure of scientists, but because they got blind-sided by political attacks from the rabid religious fundamentalist right.
And make no mistake, this is all political in the US. Americans actually think they can vote on what reality is. They vote for the school boards that choose the textbooks; and the politicians who set funding that finance university programs and scientific research. Evolution will disappear if enough people vote it out of the public sphere.
Any education should focus on the majority of religious Americans who support science as long as they can keep their God. They aren't the threat. But they are being sucked into the battle because they are being deceived about what the anti-science extremists really believe and really want.
For example, I have many science minded, religious friends in the South. If evolution gets mentioned, they get this queasy look on their faces. "Surely", I ask "you don't believe the Universe is only 6,000 years old?" "No, no, that's silly. But, well, I do believe in God as my Creator."
These people are being told by the CR/ID dis-information program that they cannot have it both ways. Even if the theology of their own churches says that they can believe in both God and evolution. They label themselves "Creationists", but they really aren't. They just don't know they aren't.
While I sometimes wish PZ's minions were a little kinder to theistic evolutionists, I think his greatest service is to expose the "hidden agenda" of the fundie CR/ID'ers; and the flat out stupidity of their beliefs.
Posted by: Ophelia Benson | September 12, 2009 1:45 PM
Yes...Imagine having to live in amongst it!