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The World's Fair

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profile.gif David Ng is Director of the Advanced Molecular Biology Laboratory at the University of British Columbia - this is a just a fancier way of calling himself a science teacher.

profile.gifBenjamin Cohen is an Asst. Professor of Science, Tech., and Society at the University of Virginia. He studies the place of S & T in environmental history, policy, and ethics. He also writes other stuff.

mappsmall.gifTrying to find your way around this place? Like most expositions, we offer a map: Map of The World's Fair


Need a car? Of course you do. Try this one:

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"The world is full of light and life, and the true crime is not to be interested in it." A.S. Byatt

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Spin spin spin - what you see is not always what you get...

Category: Knoxville '82: Where Miscellany Thrive
Posted on: June 30, 2008 3:28 PM, by David Ng

typhoonlagoonspin

This cracks me up every time, and will be sure to somehow make an appearance in my talks on science literacy. I'm thinking this would make a great graphic to segue into discussions on the public perceptions of technologies, etc.



Anyway, summer is upon us, and so the good old blow-up pool is making an appearance in our backyard. But look at the pic, and note the huge difference between what you see on the box, and what you get in real life.

Below is a proper graphic of the actual box the product came in (still available on sites like amazon, by the way). I guess they can get away with this because on the box, it did say something to the effect of "Product may not be as appears on image."

Do you know of any other similar examples of product spin?

Comments

The large print giveth and the small print taketh away!

Posted by: doubtingfoo | June 30, 2008 3:51 PM

Product spin?

This is election season.

Posted by: Warren | June 30, 2008 4:04 PM

good to know...I was pretty impressed by those pictures on the box when I was shopping in Canadian Tire.

Posted by: Lisa | June 30, 2008 10:51 PM

the impressive ones I was looking at were Little Tykes...if I had a yard, I'm sure I would have been sucked into buying one for my daughter!

Posted by: Lisa | June 30, 2008 10:53 PM

The second pool just needs a little more air. ;-)

Posted by: clismo | July 4, 2008 6:40 AM

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