People have noticed that there was an advertisement for Bjorn Lomborg’s Cool It! on ScienceBlogs. Seed’s sales staff know not to accept ads for Creationists, psychics and pseudo-scientific mumbo jumbo, so how did Lomborg slip through?
Well, he’s managed to present himself as being in the middle ground. Lomborg makes himself look reasonable by saying that he accepts the science, that AGW is occurring, but that it won’t be that bad. But what Lomborg really does is cherry pick and systematically misrepresent the science. You don’t have to take my word for this. See, for example, Kevin Berger’s interview with Lomborg:
You start “Cool It” by boldly stating that polar bears illustrate the exaggerated claims about global warming. You write that polar bears “may eventually decline, though dramatic declines seem unlikely.” Yet the Arctic Climate Impact Assessment report, which you use to support your thesis, concludes: “As the amount of sea ice decreases, seals, walrus, polar bears and other ice-dependent species will suffer drastically.” Don’t you think that sounds like there will be dramatic declines?
I’m just saying that it will be harder for the polar bears but that they will not decline, and they’re not going to be extinct or even appear to be affected at present.
And it goes on like that — the scientific reports that Lomborg uses say the opposite of what he makes it appear they do. Read the whole thing. But hey, anyone can make a mistake, right? Well, look at Lomborg’s list of corrections for his book. Berger made it clear that there were serious errors in his treatment of polar bears, but Lomborg has corrected none of them.
And that’s typical of Lomborg’s treatment of the science. For more examples, see Climate Progress on Lomborg and 1. polar bears, 2. sea level rise and 3. heat waves and drought. And KÃ¥re Fog is slowly working his way through Cool It! to build an exhaustive list of all of Lomborg’s errors.
Update: John Mashey points to two useful discussions on Lomborg at ThingsBreak and Only in it for the Gold.