Well, apparently you make it *pink.* This is just weird.
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“We wanted to make sure that it was something that people were comfortable carrying and didn’t make it look like they were ‘Dirty Harry,’” said Tom Smith, the company’s co-founder and board chairman, referring to the Clint Eastwood movie.
“And it does the job.”
What’s next, snap-on outfit coordinating covers and dangly charms? Wait, what if a tiny cute taser WAS a dangly cellphone charm?! Well, it’s already big in Japan.

Who would think this cute little guy is a taser?

Don’t worry, it only gives a slight “zap” to (as the website says) keep creepy businessmen away.