Medicine at ScienceOnline2010


Of course, our conferences always attract a nice contingent of physicians, nurses, medical journalists, biomedical researchers and med-bloggers, so it is not surprising that ScienceOnline2010 will also have sessions devoted to the world of medicine. Check them out:

Medicine 2.0 and Science 2.0--where do they intersect? - Walter Jessen

Description: Medicine 2.0 applications, services and tools are defined as Web-based services for healthcare consumers/patients, health professionals and biomedical researchers that use Web 2.0 technologies and/or semantic web and virtual reality approaches to enable and facilitate (1) social networking; (2) participation; (3) apomediation (guidance generated and available from peripheral mediators); (4) openness; and (5) collaboration within and between these user groups for the purposes of maintaining and/or restoring human health. How are these themes being applied in scientific research? What are the reasons some themes are better applied than others? How are researchers integrating Science 2.0 tools into their workflows? Do they offer an immediate benefit? Where could there be improvement? What are the social and cultural obstacles to widespread adoption of Medicine 2.0 and Science 2.0? Discuss here.

Privacy, ethics, and disasters: how being online as a doctor changes everything - Pal MD and Val Jones.

Description: We all know that there are potential pitfalls to having a prominent online presence, but for physicians, the implications affect more than just themselves. How should doctors and similar professionals manage their online life? What are the ethical and legal implications? Discuss "here":…

Medical journalism - Walter Jessen and Karl Leif Bates

Description: It could be argued that healthcare already has a "killer app" - search. According to research by the Pew Internet & American Life Project, 61% of us look online for medical information. In an age of horizontal information distribution and social networks, what sort of medical information, disinformation and misinformation does one find? How do we fight publishers of medical information that is inaccurate, misleading or wrong? Is a website sponsored by a drug company more reliable than one sponsored by a disease group? Can a University PR site be trusted? How about an M.D or Ph.D. that blogs on medicine or medical research? What about a federal agency such as the FDA or CDC? What difference does a seal of approval from the Health on the Net Foundation (HONcode) make if Google's algorithms don't value it? Discuss here.

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