Artist turns graffiti into tag clouds

The Weburbanist has  a nice spot on French artist Mathieu Tremblin, who explores the boundary between digital and real world art.

I adored this huge rendering of the Getty Images watermark across a car park wall. As Weburbanist points out, the work sits in some digital/real world uncanny valley:

[Tremblin] spoofs the ubiquity of digital watermarks by photographing a physical equivalent straight-on. We are so used to seeing these as after-print overlays on pictures, it takes conscious effort to realize it is part of the actual landscape.

Click the links for more images.

HT Sumit


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