media rankings universities
nisbetmc | May 7, 2009The Global Language Institute has started a new index that ranks universities by number of media mentions. Below is their top ten universities.
I have a few reservations and cautions about the significance of these rankings. At one level, having comparative benchmarks that provide at least some data about the media profile of the research conducted at universities is better than no data at all. However, there is the risk that these ranking reinforce the marketing and publicity trend among research universities, with science joining athletics as a part of the competitive branding of the…