A Disturbing NIH-Related Factoid

I was watching this video of a presentation by ScienceBlogling Matt Nisbet, and he related this factoid about the NIH and scientific illiteracy:

Only nine percent of Americans could identify what the NIH was.

(on the video, it's at the 27:00 mark)

Given the public's staggering ignorance, it's a miracle any science gets done. How can people not know that the NIH stands for the National Institute of Holiness?

Kidding.

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well I've been able to barf up the acronym's components in order since I was a kid, I still need to go look at their website to discuss anything deeper.