We need these climate change ads in the US.

More like this

In an article in The New York Times Magazine Sunday, Freeman Dyson—best known for his work in theoretical physics—discussed his belief that climate change is an issue that should be approached with skepticism. ScienceBloggers responded with thoughtful consideration. Dyson stated in the Times piece…
Last week, "The Skeptical Environmentalist" Bjørn Lomborg announced that he was skeptical no more. Timed with the release of his new book "Smart Solutions to Climate Change: Comparing Costs and Benefits" Lomborg now says that the world needs an investment of $100 Billion a year to fight global…
Check it out over at Island of Doubt.
In this post: the large versions of the Environment and Humanities channel photos, comments from readers, and the best posts of the week. Environment. A glacier off the coast of Patagonia. From Flickr, by angela7dreams Humanities. De humani corporis fabrica in Hunting Library, San Marino, CA…

Not to downplay the need for individual action, but until industry is forced to act, taking shorter showers and the bus won't solve anything. Real change will happen when industry is heavily regulated and consumers stop feeling they have a right to cheap products.

well, it would help immensely if we could stop thinking of ourselves as consumers, too. I like the ad though: enough people get convinced to do something, then political action will become possible, too.