Reed Elsevier is experimenting with open access.
The publishing giant has just launched a web portal called OncologySTAT. The service is aimed at physicians, who will be required to register their personal information at the site in order to gain immediate and free access to research papers from 100 of Reed Elsevier's journals.
Elsevier plans to finance the service with revenue generated by advertising and sponsorship from pharmaceutical companies. It hopes to get 150,000 doctors signed up to the site over the next 12 months.
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Today's New York Times notes this weekend's launch of Elsevier's OncologySTAT website:
But now Reed Elsevier, which publishes more than 400 medical and scientific journals, is trying an experiment that stands this model on its head. Over the weekend it introduced a Web portal, www.OncologySTAT.com…
It's times like these when I'm happy that I haven't published in too many Elsevier Journals during the course of my career. I say that because on Thursday, it was revealed that pharmaceutical company Merck, Sharp & Dohme paid Elsevier to produce a fake medical journal that, to any superficial…
John Lynch and Dr. Isis have already posted on the revelation that Elsevier published something, Australasian Journal of Bone and Joint Medicine, that looked and sounded like it was a medical journal but that turned out to have been fancy advertising for pharmaceuticals company Merck.
The Scientist…
OA pillars The following are excerpts from the journal Nature regarding the Public Library of Science. These were located with a simple search for the phrase "Public Library of Science." For each item, I provide the source, and a selected bit of text. I have no selection criteria to report…
Mo, perhaps equally interesting is that I found two blogs on the site, one written by Dr Nick Genes of Blogborygmi and Grand Rounds fame. I wonder which medbloggers they might recruit next.