interesting choice of metaphors
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A few things are interesting about this clip showing a focus group run by Frank Luntz with Minnesota voters on behalf of the AARP. First, when Luntz asks the participants to name the first things that come to mind about Palin, you notice that no one mentions issues or her stand on them whether it…
Some of you who are interested in the history of psychology or philosophy of mind might find this paper interesting:
Gentner, D., & Grudin, J. (1985). The evolution of mental metaphors in psychology: A 90-year retrospective. American Psychologist, 40(2), 181-192.
Abstract
It seems plausible…
As the flu pandemic ramped up with no vaccine in sight, attention turned to more prosaic things people might do to avoid infection. At the top of most lists was hand washing. I think hand washing is a good thing to do, although the evidence it does much against influenza specifically is weak or non…
Over at BLDGBLOG, Geoffrey makes an astute observation about how the latest consumer technologies have a way of becoming metaphors for the mind. Before the brain was a binary code running on three pounds of cellular microchips, it was an impressive calculator, or a camera, or a blank slate. In…