Carl Zimmer and BoraZ on push and pull strategies for science communication at #scio10 (video)


I really like the thought that getting anything to the people is better than nothing. There is lot of worry that not all the facts are correct, or that some analogues are not completely correct if you think about them. It doesn't really matter that much - you will only get a small item in. If people get interested by that and ask for more, start worrying about the details.

This was the moment when Tamara Krinsky tweeted this:

@tamarakrinsky: first it's duck sex, then @BoraZ starts to take off his sweater. never a dull moment here at #scio10