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  2. At The Scientist, a Discussion about Framing

At The Scientist, a Discussion about Framing

By nisbetmc on August 14, 2007.

The Scientist is currently sponsoring an online discussion about framing and new directions in science communication. The web feature is in advance of an article I am contributing to the magazine, co-authored with Dietram Scheufele, a colleague at the University of Wisconsin. So far, more than 40 comments have been posted. There is also a reader survey at the site.

Regarding The Scientist discussion, Mary Miller has more to add in a post at her blog The Accidental Scientist.

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Graduate students in the sciences should receive formalized training in public communication.

Why graduate students? Why not a broader group as part of the educational discipline? Is it because graduate students are defined acolytes chosen for the priesthood?

Scientific organizations should conduct systematic research in order to better understand which messages are most likely to promote public interest and understanding.

Smacks of Luntz. The target is intentionally treated as an object to be manipulated for public policy by an overclass. Yes, please conduct research to determine which psychological and physiological triggers would make me more pliant to your view, so that it can be activated at will. Cause THAT'S not liable to be abused.